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2-5 page Notes on key Telco 2.0™ Topics.

Recently Published Content (Use "Search" or "more articles" to find more)

  Telecoms 2015: New Game, New Players, but Who Wins?
The connected ‘digital economy’, underpinned by telecoms, is evolving fast. How will it play out in the next 5 years, what are the rules, and who will win? Telco 2.0 analyses some new scenario thinking by IBM and clarifies the key issues that need to be addressed.(March 2010)
  Consumer Data and Privacy 2.0: Give Customers the Power

What do consumers really want from their data? And how should telcos go about meeting these needs for a profit? The answer is simple: give customers the power. An extract from our report on the recent Privacy 2.0 Summit. (February, 2010)
  2009 Review: Telco 2.0 Readers' Top 10 Articles
Accelerating development in 'two-sided' business telecoms models, all things Google, and the growing challenges for Mobile Broadband were the big themes in 2009 among our readers. (December 2009)
  New Opportunities in Online Content Distribution
As part of our new 'Broadband End-Games' report, we’ve been defining in detail the opportunities for telcos to distribute 3rd party content and digital goods in new ways. (December 2009)
  ITU World 2009: Telecoms too important to leave to Telcos?
Government imperatives around economic growth, climate change, healthcare and education may be superseding concerns about "the market". Telcos may face a future in which they are smaller fish in a larger ‘ICT' sea. (November 2009)
  Strategy 2.0: The $375 billion opportunity - update (Part 1)
In 2008 we identified a $375 billion opportunity for telecoms to help make media and other industries more efficient. We review the impact of broadband developments here. (October 2009)
  QQ: China's Monster 'Facebook' - on a screen near you soon
An analysis of QQ.com - a profitable Chinese social networking and instant messaging service with 1 billion usernames, 75 million peak concurrent users, and plans to grow beyond China. (October 2009)
  Case Study: how to grow when your core market shrinks
Only the fit survive market changes, and evolving the business model to adapt is key. Strategy lessons for telcos and vendors alike from Boungiorno, a content aggregator that evolved to beat the shrinking portal services market. (October 2009)
  ESPN: Making ‘pay-for-content’ work – a telco opportunity
The sports network ESPN is a master of the paid content business model, building platform scale and success using premium content. What are the lessons from ESPN’s US and UK strategies for other service providers and content distributors? (September 2009)
  Vodafone business model: Increasingly ‘two-sided’
Vittorio Colao, CEO, presented his strategy last week at a Goldman Sachs investors conference. It appears highly aligned with Telco 2.0 principles, embracing new enablers for upstream customers, openness, and social networks. (September 2009)
  Orange / T-Mobile UK Merger: An Investor's View

Orange and T-Mobile UK are merging, thereby consolidating two of the UK's five mobile operators. What are the likely benefits and consequences, and the implications from an investor's viewpoint? A guest article from Telco 2.0 partners Arete Research. (September 2009)    
  The Business Case for 'Two-Sided' Telecoms Business Models

Many industry corporate strategists buy into the two-sided telecoms business model and now want to prove the quantifiable benefits to drive action. Here's an update on Telco 2.0's current data and plans. (September 2009) 
  Mobile Advertising: 100 times more 'eyeballs' - Blyk's Wholesale Strategy
An analysis of Blyk's recent move from a retail to wholesale business model provides important lessons for the mobile marketing industry as a whole. (September 2009)
  Dealing with the Wireless Data Explosion
As business models evolve to cope with demands on bandwidth, it may be in everyone's interest to allow customers to access, ad hoc, certain resources across any available wireless network. (Guest Article, September 2009).
  Digital Money: Agents are the Key to Mobile Money Transfer
New data from M-PESA shows clearly how its success is directly related to its network of trusted agents - a critical success factor for any mobile money project. (September 2009)
  Apps & AppStores: Litmus vs Apple AppStore
As O2 UK's Litmus developer proramme matures into a global corporate project for Telefonica, we analyse the business model challenges it faces in becoming a vibrant community for developers and a value driver for the company. (Sept 2009)
  African Communications - a brewing storm
A second wave of investment is pouring into African telecomms, always a hive of innovation. Can it make a return amidst the turbulent market environment? An analysis of some of the major players, projects, and lessons therein. (July 2009)
  Case Study: Mobile Signature solution approaches key growth milestone
Mobile Signature, a live example of a two-sided telecoms business model is approaching a key inter-operability  milestone. Here is a review of the progress, the model, and its potential. (July 2009)
  Twitt-o-nomics: How will Twitter make money?

Twitter's business model seems to be the familiar - "Web 2.0 Flip" - build an audience and sell to someone who thinks they can monetize it. There are key lessons to be learnt from Twitter for Telcos and other service providers. (July 2009)
  Mobile Payments: Lessons from the world's leading exponents

An analysis of M-Pesa and Wizzit - one a classic ‘Telco 2.0’ platform, the other an extension to traditional banking services – and lessons for telcos worldwide. (July 2009)
 
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